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Post Graduate Program in Digital Marketing

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Ranked #1 Amongst the Top 5 Trending Digital Marketing Course by India Today | Validate your professional skills in the field of Digital Marketing | Learn Technical SEO, Mobile SEO, Off-page SEO, Social SEO, Local SEO | Created by Industry Experts with real-world examples and Hands-on Projects to channelize your skills into action | Diploma Awarded by Mangalayatan University

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Key Features

9 in 1 Program

Training + Projects + Internship + Certification + Placement + E-Learning + Bootcamps + Hackathons + Gold Membership

Ranked No 1

Digital Marketing Course by Henry Harvin® is Ranked #1 Amongst Top 5 Most Trending Digital Marketing Courses by India Today

Master Certification

Get Master Certification in Post Graduate Program in Digital Marketing from Globally Accredited, Prestigious Henry Harvin®. Diploma by Renowned Mangalayatan University

Integrated Curriculum

Henry Harvin® Post Graduate Program in Digital Marketing has a well- designed Curriculum by Industry Experts, that helps you master Digital Marketing techniques to make you eligible for high profile jobs across the globe

Industry Graded Projects

Our Trainers are well versed in the subject matter with 19+ Experience. They Focus on giving Learner Industry Graded Projects, as per the Curriculum during the training for Practical and In-Depth Learning of the Subject Matter

24 x 7 Lifetime Support & Access

Live Projects + Guaranteed Internship + Weekly Job Support + Recorded Videos + Monthly Bootcamp Sessions + Interview Skills + Career Services


About the Post Graduate Program in Digital Marketing

Digital Marketing

Digital Marketing is the fastest growing and the most demanded field of Marketing that offers a promising career path. It offers various job roles such as Digital Marketing Executive, Digital Marketing Manager, Analytics Manager, Inbound Marketing Manager, and more. Each Job role develops the required skills and strategies. The arena of Digital Marketing is job-oriented and result-driven. It also enhances knowledge and creativity due to its dynamic nature. Digital Marketing is a type of Advertising delivered through Search Engines, Websites, Social Media Platforms, and more.

Roles of a Post Graduate Digital Marketer

  • Optimize website Structure
  • Optimize Website Content for SEO
  • Drive relevant traffic to the website
  • Develop Various Digital Marketing strategies through SEO & SEM
  • Create more engagement on the website through Social Media
  • Check the regular update of Google Algorithms
  • Create Optimized Digital Content such as Video, infographics, etc.

9-in-1 Program

  • Training: 12 Months of Live Online Interactive Classroom Session
  • Projects: Facility to undergo projects in related fields of Digital Marketing, Web Analytics, etc.
  • Internship: 100% Guaranteed Internship to gain practical experience of the learnings
  • Certification: Distinguish your profile with the global credential of Post Graduate in Digital Marketing and showcase expertise by using the Hallmark of Post Graduate in Digital Marketing next to your name. Avinder Singh (PGDM)
  • Placement: 100% Placement Support for 1-Year post successful completion
  • E-Learning Access with abundant tools and techniques, video content, assessments, and more
  • Bootcamps: Regular Bootcamps spread over the next 12 months
  • Hackathons: Free Access to #AskHenry Hackathons and Competitions
  • Membership: Get 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Post Graduate Program in Digital Marketing

Trainers at Henry Harvin®

  • Internationally acclaimed Certified Digital Marketing trainers with 10+ years of Industry Experience.
  • The trainers not only possess topic expertise but also an enormous amount of teaching experience, having trained over 900+ individuals globally.
  • Can attend multiple sessions from multiple trainers.

Gold Membership Benefits

  • Avail 1-Year Gold Membership of Henry Harvin®️ Digital Marketing Academy that includes E-Learning Access through recorded Videos, Games, Projects, CPDSPe Studies
  • Free Bootcamps for 1-Year
  • Earn the Prestigious Henry Harvin®️ Alumni status and become one of the reputed 18000+Alumni across the globe
  • 100% Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered
  • Experience Industry projects during the training
  • Experience Industry Projects during the training

Learning Benefits

  • Acquire Comprehensive knowledge about the Fundamentals of Digital Marketing
  • Understand the process including factors such as Targeted Traffic, retention, and Conversion
  • Prepare a Site Structure, Wireframe of Webpage
  • Learn about Technical SEO, Mobile SEO, Off-page SEO, Social SEO, Local SEO, and more
  • Get Versed in Social Media Marketing such as Facebook and Instagram Marketing, LinkedIn Marketing, Youtube Marketing, and more
  • Launch Mobile Ads Campaigns and Google Ads
  • Learn to save cost on Marketing Expenses by going Digital
  • Understand to gauge Progress in Marketing
  • Earn a Global Audience for your Business
  • Learn Social Media Marketing tips for all Big Social Media Platforms to build or expand your business

Recognitions of Henry Harvin® Education

  • Winner of Top Corporate Training Award, Game-Based Learning Company of the under 40 Business World Award
  • Affiliated with American Association of EFL, Ministry of Corporate Affairs, MSME, UKAF, UKCert, Project Management Institute (PMI), and ISO 29990:2010 certified
  • Reviews: 1400+ Google Reviews, 200+ Youtube Testimonials with 4.5+ Rating Rated on Goabroad, Trustpilot, GoOverseas & more

Career Benefits

  • Become Eligible for Digital Marketing Jobs demanding background
  • Open doors to Job Opportunities Abroad demanding specialization
  • Fill the void of thousands of untapped High-Paying Jobs in Management with Talent Shortage
  • Get Promoted in current profile with most in-demand skill
  • Distinguish your profile from peers during Job Interviews
  • Earn a Rewarding Certification of Post Graduate in Digital Marketing(PGDM)
  • Upgrade biz card with Hallmark of Global Credential- PGDM added next to your name: Akhilesh Singh (PGDM)
  • Improve CV & LinkedIn Profile with professional development
  • Support a Startup with high ROI
  • Build a Startup in one of the most rewarding fields of today- Digital Marketing

Know the complete offerings of our Post Graduate Program in Digital Marketing



Frequently Bought Together

Post Graduate Program in Digital Marketing Curriculum

Learn a well-structured Digital Marketing Course to help aspirants reach their career goals in the technology-driven digital world and earn a handsome package thereby elevating good career growth. Learn digital marketing tactics with this course and acquire the in-demand skills & relevant knowledge

Learning Objectives:

    • Acquire knowledge about the basics of digital marketing
    • Understand the process including Visibility, engagement, conversion, and more
    • Know the benefits of digital marketing
    • Learn about the latest Digital Marketing Trends
    • Discover Various Digital Marketing Platforms
    • Use Digital Marketing techniques and strategies for websites

Curriculum:

Module 1: Basics of digital marketing.

Module 2: Understanding the process including visibility, engagement, targeted traffic, retention, and conversion

Module 3: Digital Media Vs. Traditional Media.

Module 4: Benefits of Digital marketing

Module 5: Latest Digital marketing trends.

Module 6: Digital media marketing platforms.

Module 7: Digital Marketing strategy for websites

The Course is designed to Create an Effectively optimized website with High Performance. Create a site structure and wireframe of the page for placing important elements for a great experience and effective engagement of visitor and direct them to call to action page for maximum utility

Learning Objectives

    • Develop and prepare a site structure
    • Prepare a Wireframe of the page
    • Learn to place important elements pattern for maximum engagement on the website
    • Create a good call to action and place it on the website

Curriculum:

Module 1: Prepare site structure

Module 2: Prepare wireframe of the page

Module 3: Decide placements of important elements Patterns for Engaging Website Visitors

Module 4: Placement of call to actions

This course gives an insight into using SEO in a Highly effective way. Learn the various aspects and types of SEO such as Technical SEO, Mobile SEO, Social SEO. Learn to audit and now about the SEO tools and measurement. Explore the scope of SEO and its sources

Learning Objectives:

 

  • Acquire knowledge about the Technical SEO
  • Know the Techniques to use Mobile SEO
  • Learn the skills about off-page SEO
  • Gain skills about Social SEO & Local SEO
  • Get acquainted with SEO tools SEO Audit and measurement
  • Know the SEO sources and Scope in SEO

    Curriculum:

    Module 1: Technical SEO

    Module 2: Mobile SEO

    Module 3: Off-page SEO

    Module 4: Social SEO

    Module 5: Local SEO

    Module 6: SEO Audit, Tools, Measurement

    Module 7: SEO Resources, Careers in SEO

 

SEM is the next big thing in the field of Digital Marketing. This course helps in understanding the fundamentals of SEM and the benefits of SEM. Learn the methods of using SEM, and launch Mobile ad campaigns and use Google ADs for effective SEM

Learning Objectives

 

  • Acquire knowledge about the Search Engine Marketing Fundamentals
  • Know the benefits of using SEM
  • Launch a Mobile ad campaign
  • Use Google Ads for Search Engine Marketing

    Curriculum:

    Module 1: Introduction to SEM – Fundamentals & Case Studies

    ​Module 2: What is SEM? Why SEM? ​

    Module 3: Google Ads ​

    Module 4: Mobile Ad Campaigns

 

This course will guide you through the effective way of Organic Social Media Marketing such as Facebook, Instagram, LinkedIn Marketing. Know extensively about Organic Youtube Marketing. Learn to optimize Social Media in an Organic way for Marketing

Learning Benefits

 

  • Acquire Knowledge about the Organic Facebook and Instagram Marketing
  • Learn Comprehensively About Organic LinkedIn Marketing
  • Get acquainted with the Organic Youtube Marketing
  • Optimize Social Media in an Organic Way

     

    Curriculum:

    Module 1: Fundamentals of Social Media Optimization

    Module 2: Facebook and Instagram Optimization for Marketing (organic)

    Module 3: LinkedIn Optimization for Marketing (organic)

    Module 4: Youtube Optimization for Marketing (organic)

     

 

This course will guide you through the effective way of Paid Social Media Marketing such as Facebook, Instagram, LinkedIn Marketing. Learn all the basics of Facebook Marketing, Instagram Marketing & LinkedIn Marketing. Know how to create Content for Marketing. Know about various Campaign and launch those campaigns to drive traffic for your website

Learning Benefits

 

  • Acquire Knowledge about Creating Content for Facebook and Social Media
  • Gain Skills and Techniques of Tools of Content Creation
  • Know about the KPIs Measures for Success on Social Media
  • Optimize Instagram Business Profile
  • Craft Strategies for Content on Instagram
  • Learn comprehensively about LinkedIn as a Marketing Platform
  • Get Acquainted with Types of Campaign on Linkedin and use it to drive traffic on your website
  • Get Acquainted with the PPC Concept of Social Media Marketing

    Curriculum:

    Module 1: Creating Content for Facebook & Social Media

    Module 2: Tools for Content Creation

    Module 3: Instagram Marketing

    Module 4: Linkedin Marketing

    Module 5: Pay Per Click

 

YouTube has been one of the most important social media platforms for digital marketing. From youtube ads to promotion videos, youtube has been a beneficial market for Organizations. This Course aims at rewarding candidates with Youtube marketing knowledge such as Creating A Youtube Channel and Creating Youtube ad format as per SEO. Youtube Analytics is the most important factor in Youtube Marketing. Learn to examine analytics and discover keyword to rank

Learning Benefits:

 

  • Acquire knowledge about Youtube Marketing
  • Learn the youtube ads formats as per SEO
  • Create a Youtube Channel
  • Know about Youtube analytics and its importance
  • Learn the tips for Video Campaign Optimization Tips
  • Discover keywords to rank your video
  • Know the methods to attract and gain subscribers

    Curriculum:

    Module 1: YouTube Marketing - Introduction & Ad Formats

    Module 2: Creating Youtube Channel

    Module 3: YouTube Ad Formats and SEO

    Module 4: YouTube Campaign Creation

    Module 5: YouTube Analytics

    Module 6: Video Campaign Optimization Tips

    Module 7: Top Keywords to rank your video

    Module 8: Attracting Subscribers

 

Content Writing is the most demanded in the Industry. This Course will Specialise on the fundamentals of content writing. It will help you with a basic understanding of various types of writing. Develop writing skills for Creative Writing, Business Writing, Technical Writing, Medical Writing, Social Media Writing, SEO Writing, Book Writing, Copywriting, and much more. Transform yourself into a Content Strategist and earn online with projects from the US & UK.

Key Learning Objectives

 

  • Learn the Basic Writing and Language skills
  • Learn the fundamentals of various types of writing such as Technical, creative, Business Academic and more.
  • Acquire the Skills of Various Content Creating Strategies
  • Learn the techniques of creating Academic Content
  • Get exposed to International Projects with high Remunerations
  • To earn online from International Projects

    Curriculum:

    Module 1: Language skills

    Module 2: Internet Skills

    Module 3: Business & Marketing Writing

    Module 4: Content Strategy

    Module 5:Technical & Research Writing

    Module 6: Academic Writing

    Module 7: Creative Writing

 

This course helps the learner to understand the candidate to understand Marketing Analytics and perform various analyses with respect to Digital Marketing. The learner will learn about Marketing Segmentation and Product decision. Get benefitted with Python Programming knowledge for Analytic. Perform twitter analysis & Time series analysis and gain significant skills for Visualization using Graphs, Clustering, and more

Learning Benefits

  • Acquire knowledge about the Marketing Analysis and Consumer Analysis
  • Learn about the Market Segmentation and Product decisions
  • Gain Skills about Python Programming for Analytics
  • Learn about Data Manipulation & Summarization in Python
  • Gain the skills of Visualization Using Graphs, Clustering, and more
  • Perform Twitter Analysis and Time Series Analysis

    Curriculum:

    Module 1:Introduction to Marketing Analytics and Consumer Analysis

    Module 2: Market Segmentation and Product Decisions

    Module 3: Introduction Python Programming for Analytics

    Module 4: Data Structures in Python

    Module 5: Data Manipulation & Summarization in Python

    Module 8: Visualisation using Graphs

    Module 9: Clustering

    Module 10: Twitter Analysis

    Module 11: Time Series Analysis

This Course helps the candidate to know the basics and all strategies to earn online from days one. Candidates will learn how to find the best freelancing jobs and work remotely on them. Know about the Fiverr Gigs and Upwork and start earning Online

Learning Objectives:

 

  • Know the Fundamentals of Ways to Earn Online
  • Be Versed in the ways to Earn online from day one
  • Learn the easy online Strategies to start earning
  • Be exposed to 1000+ Freelancing Jobs available online
  • Get Acquainted with Concepts of Fiverr Gigs and Upwork

    Curriculum:

    Module 1: Introduction to Course

    Module 2: Ways to Earn from Day One by doing Services

    Module 3: Online Business Models

    Module 4: Easy Online Strategies for Start Earning from Day One

    Module 5: Freelancing Jobs

    Module 6: Fiverr Gigs & Upwork

 

With this Course Learn the tools of Advanced Excel to create powerful business solutions and Master the ability to record and modify create macros in Microsoft Excel. Revamp your credentials by specializing in Advanced Excel skills, which will help you visualize and modify data, prepare comprehensive reports, and analyze information with speed and accuracy. Learn to build complex functions and formulae in Microsoft Excel to answer questions about company finances, efficiency, workflow, inventory, and solve problems arising in business

Industry or ‘Smart Factory’ is moving towards its Mega Trends: “Automation”. The incorporation of Cyber-Physical System (CPS), IIoT, IoT, Cloud Computing, Robotic Process Automation (RPA), and Artificial Intelligence, helps in increasing Human productivity with Cost-Effectiveness.The Course focuses on optimum use of Digital Intelligence for the Mega Changes in Society. The course helps in Extensive Use of Digital Tools like Cloud Computing, Big Data Analysis, CPS, IIoT

The Certified Data Science with R/Python course will set up your Mastery of Data Science and Analytics Techniques using R/Python. This Course focuses upon the essential concepts of R/Python Programming alongside in-depth knowledge in Data Analytics, Machine Learning, Data Visualization, Web Scraping, and Natural Language Processing

  • Business Communication
  • Preparation for the Interview
  • Presentation Skills


Know the complete offerings of our Post Graduate Program in Digital Marketing


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Get Ahead with Henry Harvin® Post Graduate Program in Digital Marketing Certification

  • Earn your Certification

    Get endorsed as “Post Graduate in Digital Marketing ” from this Program once you grasp the knowledge from our training program.

  • Differentiate yourself with a Henry Harvin® Certification.

    The practical knowledge and actionable skillset you’d gain working on projects, simulations, case studies will set you ahead of the competition.

  • Share your achievement

    Use diverse social media platforms such as LinkedIn, WhatsApp, Instagram, Facebook, Twitter to promote and share your resume and reap feasible benefits

Our courses and Course Certificates are trusted by these industry leaders

Know more about the value of this certificate in the industry

Why Henry Harvin for Post Graduate Program in Digital Marketing

Trending Certification

Become a Post Graduate in Digital Marketing Professional: The most demanding experts in today’s time

100% Practical Training

Gets Hands-on training on Post Graduate Program in Digital Marketing + Learn with Projects + Focus on Learning While Doing + Popular GCAO Pedagogy

Highly Valued LMS

Get 24x7 + Lifetime Access to Web + Mobile-Based App with Abundant Data Sets, Case Studies, Useful Content, Recorded Videos, PPT, and Salary Hike

Alumni Status from Henry Harvin®

Join Henry Harvin® wide network of alumni employed in successful domains all across the globe

Affiliations

Henry Harvin® Education with affiliations from the American Association of EFL, UK Cert, UKAF, MSME & Govt of India



Know more about what makes Henry Harvin Post Graduate Program in Digital Marketing Best in the Industry

Post Graduate Program in Digital Marketing Training Certification Process

1

Registration

Consult with our counsellors to check your eligibility and the right batch. And then Register for our Post Graduate Program in Digital Marketing.

2

Attend The Training Program

Attend classes of our Post Graduate Program in Digital Marketing to get credits and become eligible for the certification. View session recordings in case you missed any training.

3

Submit Projects Assigned

Deliver the projects and assignments allocated during the Training as part of the practical assessment system to become eligible for the Certification of PGDM

4

Get Certified

Post completion, get PGDM Certification from Henry Harvin® Digital Marketing Academy. Post it on social media and apply for the internship, placement, and freelancing projects.

Know more about how Henry Harvin alumni is making use of this Post Graduate Program in Digital Marketing certification

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Reviews

Garima S
★ ★ ★ ★ ★

The Post graduate Program in Digital Marketing from Henry Harvin is without a shadow of a doubt, one of the best training investments that I have made in my professional career

Arjun Nautiyal
★ ★ ★ ★ ★

There is excellent depth and breadth of topics that are covered under the Digital Marketing. While we work on different kinds of projects, we are assigned specific tasks and could end up exploring only a small segment of DM which restricts holistic learning on the subject, however, there is lot a to learn to become a DM Expert. From Henry Harvin LMS system itself, one could gauge the kind of expertise involved in these courses. I am sure that these courses will help beginners as well as experienced DM professionals and propel their career growth towards DM Architect & DM Analyst roles. Thanks Henry Harvin!

Hemadri Bhatt
★ ★ ★ ★ ★

I am glad that I completed this course at a time when my organization has around 20+ vacancies for Digital Marketing professionals. Instructors at Henry Harvin not only have great knowledge on the subject but also know Industry trends since they are from a corporate background

Sreenath. J
★ ★ ★ ★ ★

Digital Marketing Professionals are in demand and I am glad I have one now to add to my resume, thanks HH! Best Course to re shape my career


Know the complete offerings of our Post Graduate Program in Digital Marketing

Commonly Asked Questions

A Post Graduate Digital Marketing Course is designed to successfully equip a candidate in all major aspects of the new digital marketing environment. Therefore, this course touches on a wide range of topics such as Web Analytics, Webpage Designing, Search Engine Optimization, Social Media Marketing, YouTube Marketing, 3D Printing, KPI creation and measurement and many more. A Digital Marketing Course will help you to effectively explore and handle Digital Marketing Campaigns.

This is an online course and it enjoys the same structure and guidance and will be completed after 12 months of active training including Internship in various aspects of digital marketing. The classes for the Post Graduate program in Digital Marketing will be scattered over a 12-months period.

Digital Marketing is the new way of advertising and marketing which is adopted by almost every company and brand, as it helps to connect them with more people and generate more business. With massive digitalization of businesses, there has been an enormous surge in demand for digital marketers, and it is one of the most sought after jobs today. With a sound knowledge of various digital/online marketing skills you can easily command a salary in six figures.

Post Graduate in Digital Marketing Program has a comprehensive curriculum and it includes all important aspects of Digital Marketing such as

  • 1. Fundamentals of Digital Marketing
  • 2. Effective Web Page Designing
  • 3. Search Engine Marketing with Google Ads
  • 4. Organic Social Media Marketing
  • 5. Paid Social Media Marketing
  • 6. Digital Content Writing
  • 7. Marketing Analytics
  • 8. 80+ Ideas to Earn Online

There are several reasons for candidates to select online marketing over traditional marketing but the most obvious reasons are:

  • As most businesses have shifted from traditional to digital mode of marketing, the demand for qualified digital marketers has skyrocketed
  • Salary range for those who opt for digital marketing is better than their counterparts involved in conventional marketing, which gets better with experience
  • Can kickstart your own business, own portal or pick up freelancing projects
  • Showcase your creativity and set yourself apart from the crowd
  • Upgrade your skills and remain relevant in the industry

After the successful completion of Digital Marketing Certification from Henry Harvin you can choose to apply for any digital marketing role — Digital Marketing Executive, SEO Specialist, PPC Executive, Marketing Influencer or Social Media Executive.

With the Internet reaching out to all regions across the world, and an increasing number of people having access to smartphones, laptops, computers, a Digital Marketing Course is relevant to both professionals and freshers from all walks of life. From people looking to make a flourishing career in digital marketing to students’ eager to explore a new career avenue, everyone can take up this course.

Thus, if you are tech savvy and enthusiastic to learn tips and tricks for successful marketing through digital channels and platforms, then this is the course for you. There are no other stringent prerequisites to opt for a digital marketing course.

Digital Marketing Course by Henry Harvin® is Ranked #1 Amongst Top 5 Most Trending Digital Marketing Courses by India Today

The best part of a Digital Marketing Course is that people from all walks of life, from all age groups, and from different educational backgrounds can enroll for the course and upgrade their marketing skills. So, it does not matter what your qualification is and whether you are a student, self-employed, or a business owner. The course will help you acquire essential skills to leverage various digital marketing platforms for creating more business opportunities or open up new career avenues.

Some of the top learning benefits of the Post graduate program in Digital Marketing Course from Henry Harvin are:

  • Get better equipped to handle digital marketing campaigns
  • Understand the do's and don’ts of digital marketing
  • Learn to save cost on marketing expenses by going digital
  • Learn how to reach a global audience using digital marketing
  • Get to know how to work as a freelancer or find opportunities to work from Home
  • Develop marketing strategies to meet business goals
  • Differentiate your CV and leave a strong impression on recruiters

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